Digital transformation is the process of using digital technologies to create new or modify existing business processes, 1 cultural practices, and customer experiences in order to meet the changing market and business requirements. It goes beyond just IT technology and involves a fundamental rethinking of how an organization operates and delivers value to its stakeholders.

In short, it's about integrating digital technology into all areas of a business, resulting in fundamental changes to how it operates and the value it delivers to customers.

Several signs indicate a potential need for digital transformation for your business, especially within the competitive context of Milan. Operational inefficiencies such as manual and repetitive processes, difficulty in accessing data, and systems that don't scale are warning signs. An unsatisfactory customer experience, characterized by outdated communication methods and an ineffective online presence, can drive away customers accustomed to seamless digital interactions. Furthermore, if competitors are adopting advanced technologies and your company is struggling to grow or adapt to market changes, it's likely that a digital strategy is necessary to improve efficiency, reach new customers, and remain competitive in the Milanese economic landscape. Assessing your company's digital maturity by analysing digital culture, strategy, technology, processes, data usage, and customer experience can provide a clear indication of your starting point and the need to embark on a digital transformation journey.

The duration of a digital transformation project is far from fixed and can vary significantly depending on a number of factors specific to each company, including yours.

However, if we refer to the implementation of specific initiatives within this broader journey, the timeline can vary considerably. Some pilot projects or implementations of individual solutions might take from a few months to a year. Larger transformations involving the entire organization, the redesign of key processes, and the integration of complex systems can easily extend from 3 to 5 years or even longer.

Costs vary, but we tailor our solutions to meet your goals and budget. In many cases, digital upgrades lead to significant cost savings over time.

Not necessarily. We evaluate what’s working and recommend upgrades or integrations only where necessary.

We support startups, small and medium-sized enterprises (SMEs), especially those in the hospitality, fashion, and manufacturing sectors.